Tuesday 22 August 2023

What is the difference between Branding and marketing?

 BRANDING:

1. Branding is Macro
2. Branding is long term
3. Remains consistent
4. Creates relationships
5. Branding builds loyalty
6. Important for brand reputation 

MARKETING:
1. Marketing is Micro
2. Marketing is short term
3. Constantly Evolving
4. Creates need
5. Marketing generates response
6. Important for creating sales

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